AI Insights · Timothy · September 2024
Top Drawing & Coloring Apps Performance in Oceania Q3 2024
The top drawing and coloring apps in Oceania showed varied performance in Q3 2024, with some apps experiencing growth in downloads and revenue while others had fluctuating user engagement.
In the third quarter of 2024, the top drawing and coloring applications on the unified platform in Oceania demonstrated diverse performance trends. According to data from Sensor Tower, these apps varied in weekly downloads, revenue, and active user engagement, showcasing unique dynamics in the market.
Color by Number:Coloring Games from Wildlife Studios exhibited a consistent pattern in weekly revenue, starting at about $5.5K in early July and experiencing a gradual decline, reaching around $4.5K by the end of September. Downloads saw a significant increase towards the end of the quarter, rising from 3.9K in early August to 7.8K by the end of September. Weekly active users followed a similar pattern, starting at 33.8K and peaking at 34.4K at the quarter's close.
Color Pop AI - Coloring Book by MWM experienced fluctuations in weekly revenue, which peaked at $6.4K in late September. The app's downloads initially peaked at 9.7K in mid-July before stabilizing around 6.5K towards the quarter's end. Active users saw a decline from 21.6K in mid-July to 17.5K by the end of September.
Disney Coloring World by StoryToys Limited showed a downward trend in both revenue and downloads. Revenue decreased from $3.9K in early July to $3.2K by late September, while downloads fell from 2K to about 1.6K in the same period. Active users remained relatively stable, hovering around 3K throughout the quarter.
Coloring Games for Kids 2-6! from IDZ Digital Private Limited maintained a consistent revenue stream, averaging around $3K weekly with slight fluctuations. Downloads remained steady, averaging around 2.4K per week, and active users saw a gradual increase, rising from 13.2K in early July to 14.7K by the end of September.
Crayola Create and Play demonstrated a mixed performance. Revenue started at $3K and showed some fluctuations, ending at $2.9K in late September. Downloads were modest, peaking at 1.7K in mid-August. Active users spiked to 2.2K in mid-August but settled to 1.3K by the end of the quarter.
These insights provide a snapshot of how these top applications performed over the quarter, with detailed data available through Sensor Tower for those seeking more comprehensive analysis.